India’s Richest YouTubers: Who They Are and How They Made It Big

YouTube has become a life-changing platform for many Indians, turning everyday people into celebrities and, in some cases, millionaires. By creating unique, entertaining, and relatable content, several Indian YouTubers have built massive fanbases and strong brands, making them some of the highest earners in the country. Let’s take a closer look at some of these top creators, their journeys, and what makes them so popular.

1. Ajey Nagar (CarryMinati)

Ajey Nagar, famously known as CarryMinati, is one of India’s most popular YouTubers. His channel skyrocketed with roast videos and comedic takes on trending topics, which quickly won him a massive fanbase. With over 38 million subscribers, CarryMinati is known for his edgy, witty humor and his ability to address pop culture in a way that speaks to young audiences. His income comes from YouTube ads, brand deals, and his own line of merchandise, all supported by an extremely loyal fanbase that keeps him at the top of Indian YouTube.

2. Ashish Chanchlani (Ashish Chanchlani Vines)

Ashish Chanchlani has built his channel, Ashish Chanchlani Vines, by making funny videos that capture the quirks of Indian family life, relationships, and social scenarios. With more than 30 million subscribers, his relatable comedy makes people laugh because it’s so true to everyday life. Ashish’s income flows from YouTube ads and partnerships with major brands, and he’s even collaborated with Bollywood stars, which has only added to his popularity. This combination of funny content and celebrity connections has made him one of India’s top earners on YouTube.

3. Amit Bhadana

Amit Bhadana rose to fame by creating comedy videos that focus on rural Indian life and use local dialects and humor that feel authentic to his audience. His channel has over 24 million subscribers, and people love his honest, down-to-earth content. Amit earns from YouTube ads and brand endorsements, and his relatable style has made him a favorite for audiences across smaller towns and rural areas in India. His ability to connect with viewers through relatable content has cemented his place among India’s richest YouTubers.

4. Bhuvan Bam (BB Ki Vines)

Bhuvan Bam, who runs the channel “BB Ki Vines,” was one of the first YouTubers to make it big in India. He became famous for his unique style of portraying multiple characters in funny, relatable sketches. Bhuvan combines humor with social commentary, and his channel has over 25 million subscribers. His earnings come from YouTube ads, brand partnerships, and his music career, which he built alongside his YouTube fame. Bhuvan’s ability to adapt to trends and keep his content fresh has helped him remain a top earner in India’s YouTube world.

5. Gaurav Chaudhary (Technical Guruji)

Known as Technical Guruji, Gaurav Chaudhary is one of India’s leading tech YouTubers. He reviews gadgets, does unboxings, and shares the latest tech news, and his channel has over 22 million subscribers. His approachable style has made him a trusted voice in the tech community. Gaurav’s income comes from YouTube ads, brand sponsorships with tech companies, and affiliate marketing. His success highlights how niche channels, like tech reviews, can become profitable by delivering reliable, consistent content.

6. Emiway Bantai

Emiway Bantai is a self-made rapper who used YouTube to build his fanbase and make a name for himself in India’s hip-hop scene. His music videos and rap battles have millions of views, and his channel has over 10 million subscribers. Emiway earns through YouTube ads, music sales, and brand partnerships, and he’s also performed live at concerts and events. His success story shows that independent artists can achieve mainstream success through platforms like YouTube.

7. Sandeep Maheshwari

Sandeep Maheshwari is a motivational speaker who shares life advice and insights on his YouTube channel. His inspirational content has earned him over 26 million subscribers. Unlike most YouTubers, Sandeep doesn’t monetize his videos with ads; instead, he generates income from his other business ventures and partnerships related to his motivational work. His popularity proves that providing value and purpose-driven content can resonate deeply with audiences.

8. Round2hell

Round2hell is a comedy channel run by three friends, Wasim, Nazim, and Zayn, who create high-energy, action-packed short films and sketches. Their channel has over 25 million subscribers, and each video gets millions of views. The group earns from YouTube ads, brand collaborations, and sponsorships. Their unique storytelling and collaboration have made them one of India’s top YouTube channels for entertaining content.

9. Nisha Madhulika

Nisha Madhulika is a popular cooking YouTuber who shares easy-to-follow recipes, especially focusing on vegetarian Indian dishes. Her warm personality and approachable recipes have attracted over 14 million subscribers. Nisha’s income comes from YouTube ads, partnerships with food brands, and cookbook sales. Her success proves that there’s a huge demand for culinary content and that you don’t need to make comedy or flashy content to be a successful YouTuber.

10. Prajakta Koli (MostlySane)

Prajakta Koli, known as MostlySane, started her channel with funny sketches about Indian family life, relationships, and social dynamics. Her relatable humor has earned her over 7 million subscribers, and she’s now branched out into vlogs and celebrity interviews. Prajakta’s earnings come from YouTube ads and brand partnerships, and she’s even gotten roles in Bollywood films. She’s also active in social causes, working with organizations like the UN on issues such as mental health and gender equality. Her mix of comedy, activism, and influence has made her one of India’s best-known YouTubers.